TikTok has made us laugh, taught us new dances, showed us “secret menu” Starbucks drinks, and connected us with others. There are so many ways in which we use TikTok and how the app has changed the world around us; especially in the beauty space.
The beauty industry, once again, has been disrupted by TikTok and its ability to make products go viral. Whenever someone, influencer or not, creates a video talking about a beauty product that has impacted their entire beauty routine, the rest of the app follows and it becomes a sensation.
Here at FabFitFun, we did the work for you and rounded up the most viral TikTok beauty products that actually work.
@haleyphamMy holy grail for ???? #lipcombo #makeup #tiktokmademebuyit #notsponored lol♬ Awkward Silence – The Elevator Music Jazz Trio
Tower28 is having a moment and their viral lip product is one of the reasons why! Positioned as an alternative ‘milk’ to lipgloss, this soft, plant-based lip product gives you everything you love about gloss without any of the hangups, including dry, sticky lips. People on TikTok are obsessed with the coconut shade and once you try, you will be too!
@killljoyyReply to @_notbrooke_♬ original sound – carly joy
You’ve never had a shave like this! This shave cream recently went viral because of its ability to leave you without razor bumps, especially on the bikini line. The shaving cream is formulated with shea butter, like the name suggests, which is naturally anti-inflammatory along with vitamin E and C to keep the skin moisturized. For less than $5, your skin will be summer-ready!
@_babygirlray_Fr one of the best things Tik tok has ever made me buy #acaiyourbobbies #ulta #truly #tiktokmademebuyit♬ Let’s Do It Again – J Boog
Everyone is mesmerized by the brand’s packaging, colors, and unique products, including their Acai Your Boobie line of products, most notably the Acai Your Boobies Lifting Boob Polish. The beautiful purple color of the product draws you in but the retinol-infused formula keeps you around. TikTok users apply this polish to their chest area and the results show tighter, smoother skin.
@glamzillaxoIs this actually worth the hype or wut??????I try NEW KVD Beauty Good Apple Foundation Balm! @KVDBeauty #AD #goodapple♬ original sound – GLAMZILLA
This new foundation from KVD Beauty was recently released and is already making a splash on TikTok. The full coverage and hydrating formula is filled with apple extract to nourish skin and sodium hyaluronate to hydrate. TikTok users have been applying this foundation balm to their skin, on camera, to show just how full coverage it is.
@dr.tomassianCerave! #skincare #myrecommendation #drtomassian #skincareroutine #glowingskin #cerave #dermatologist #beauty #beautyhacks♬ Blow Your Mind (Mwahchallenge) – Dua Lipa
Leave it to TikTok to put the classic drugstore cleanser you forgot about back into the spotlight. TikTok has everyone buying and trying CeraVe again because the results are there, and people, especially derm influencers are talking about it. It’s become so popular it’s almost impossible to find anymore!
@rocio.roses????New viral makeup product???? #makeuptok #makeup #beauty #lorealparis #makeuptiktok #notsponsored #makeupproduct #makeupreview♬ original sound – elijah
Another foundation makes the list and for similar reasons to the KVD Beauty — except this is a drugstore powder foundation. This soft-focused, powder foundation provides intense coverage while lasting for 24 hours. It leaves your skin looking almost airbrushed so no wonder people cannot get enough!
@haliiiimaaaFinally got my hands on this @elfcosmetics ???? Wish I tried this sooner! #fyp #foryou #elf #elfporelessputtyprimer #makeup #makeuptutorial #review♬ Side to Captain Hook – sound remixes
Face products that provide instant results are clearly TikTok’s bread and butter. ELF’s Poreless Putty Primer has been compared to a more expensive product and TikTok agrees. This primer gives you a poreless, airbrushed, perfectly primed face, ready for any and all makeup. The results are astounding!
@emxlydavisI tried this freckle thingy from the brand Freck Beauty and I’m so happy #foryou #foryoupage #makeup @freckbeauty♬ original sound – Lily Marie François
Have you ever wanted freckles? Well, now there is a beauty brand dedicated to that trend. Freck Beauty’s Freckle Pen has found its way to TikTok and everyone loves it. The Freckle Pen is a light brown pigment paired with a fine tip pen, so all you need to do is gently press the brush onto your skin and you’re left with faded, natural-looking freckles!
Are you going to try any of these viral TikTok beauty products? Let us know in the comments below!
xx, The FabFitFun Team