Urban Outfitters is under fire (yet again) for another controversial product. The popular retailer will no longer be selling Anatomical’s Peachy Head Peach Shampoo for Suicidal Hair in its U.K. stores.

The description on the back of the product states, “Well, I knew it was feeling a little off color, but I just put that down to the bad dye job. I never knew my once beautiful hair would actually commit suicide by tossing itself off dramatic white cliffs to the rocks below. Now look at me, completely bald. Before it’s too late, bring your locks back from a state of complete depression with this conditioning peach shampoo. It’s hair heaven here on earth.”

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And to make matters worse? Peachy Head is a play off Beachy Head, one of the most infamous suicide locations in the U.K.

Urban Outfitters said in a statement to Refinery29, “Although the product’s name is a humorous attempt to market a shampoo for hard-to-manage hair, we reevaluated and felt it was not appropriate and it was pulled from the Urban Outfitters website. Regrettably, some of the product was not pulled from our retail stores. We have instructed all of our U.K. stores to remove the product immediately.”

Urban Outfitters has received backlash for a handful of other controversial products including a bloody Kent State sweater.

What are your thoughts on the product? Let us know in the comments below.

xx, The FabFitFun Team