{"id":177834,"date":"2023-04-25T17:40:45","date_gmt":"2023-04-26T00:40:45","guid":{"rendered":"https:\/\/fabfitfun.com\/magazine\/?p=177834"},"modified":"2023-04-26T11:06:59","modified_gmt":"2023-04-26T18:06:59","slug":"the-8-coolest-brands-summer-23","status":"publish","type":"post","link":"https:\/\/fabfitfun.com\/magazine\/the-8-coolest-brands-summer-23\/","title":{"rendered":"The 8 Coolest Brands You Need to Know About"},"content":{"rendered":"<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">Love new products and buzzy brands? You\u2019re in good company, because we do too! From influencer-created Selfless by Hyram, to a sunscreen line with its own radio station, we pulled together a cheat sheet you\u2019ll want to study up on before customizing your <a href=\"https:\/\/fabfitfun.com\/get-the-box?utm_source=digital_mag&amp;utm_medium=editorial&amp;utm_campaign=SU23&amp;utm_content=GetTheBox\">Summer Box<\/a>! Trendsetters, take note.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" itemprop=\"image\" class=\"wp-image-177756 size-full aligncenter\" src=\"https:\/\/static.fabfitfun.com\/magazine\/wp-content\/uploads\/2023\/04\/11190515\/Selfless-by-Hyram-Centella-_-Green-Tea-Hydrating-Gel-Cleanser-800-e1681344286934.png\" alt=\"\" width=\"450\" height=\"450\" \/><\/p>\n<h3 style=\"text-align: center;\"><a href=\"https:\/\/fabfitfun.com\/product\/selfless-by-hyram-centella--green-tea-hydrating-gel-cleanser\"><b>Selfless by Hyram Centella &amp; Green Tea Hydrating Gel Cleanser<\/b><\/a><\/h3>\n<p style=\"text-align: center;\"><span style=\"font-weight: 400;\">If you\u2019re serious about skincare, chances are high that you\u2019ve seen <a href=\"https:\/\/www.tiktok.com\/@hyram?lang=en\">Hyram&#8217;s <\/a><\/span><span style=\"font-weight: 400;\">viral TikToks or YouTube videos. Now everyone can step up their routine, thanks to these vegan, cruelty-free, and fragrance-free products \u2014 like this amazing<\/span><b><i> Selfless by Hyram Centella &amp; Green Tea Hydrating Gel Cleanser<\/i><\/b><span style=\"font-weight: 400;\">. We love that all Selfless by Hyram products also help provide clean drinking water or protect tropical forests from deforestation.<\/span><\/p>\n<hr \/>\n<p><img loading=\"lazy\" itemprop=\"image\" class=\"wp-image-177765 size-full aligncenter\" src=\"https:\/\/static.fabfitfun.com\/magazine\/wp-content\/uploads\/2023\/04\/11190645\/vacation-inc-classic-lotion-spf30-su23-1-800-e1681344693433.png\" alt=\"\" width=\"450\" height=\"450\" \/><\/p>\n<h3 style=\"text-align: center;\"><a href=\"https:\/\/fabfitfun.com\/product\/vacation-classic-lotion-spf-30\"><b>Vacation<sup>\u00ae<\/sup><\/b><b>\u00a0Classic Lotion SPF 30<\/b><\/a><\/h3>\n<p style=\"text-align: center;\"><strong>Vacation<sup>\u00ae<\/sup><\/strong><span style=\"font-weight: 400;\"><strong>\u00a0<\/strong>brings the good vibes, which only makes sense given that they have their own poolside radio station! With their classic lotion dubbed \u201cthe world\u2019s best smelling sunscreen\u201d, their streak-free formula is a beach bag essential (and is reef safe!)\u00a0<\/span><\/p>\n<blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\" data-instgrm-captioned=\"\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/reel\/Cq3wFecu443\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\">\n<div style=\"padding: 16px;\">\n<p>&nbsp;<\/p>\n<div style=\"display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display: block; height: 50px; margin: 0 auto 12px; width: 50px;\"><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\"color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;\">View this post on Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\"width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\"background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<p style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\"><a style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;\" href=\"https:\/\/www.instagram.com\/reel\/Cq3wFecu443\/?utm_source=ig_embed&amp;utm_campaign=loading\" target=\"_blank\" rel=\"noopener\">A post shared by FabFitFun (@fabfitfun)<\/a><\/p>\n<\/div>\n<\/blockquote>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n<hr \/>\n<p><img loading=\"lazy\" itemprop=\"image\" class=\"wp-image-178059 size-full aligncenter\" src=\"https:\/\/static.fabfitfun.com\/magazine\/wp-content\/uploads\/2023\/04\/19223534\/Artboard-10-e1681970382921.jpg\" alt=\"\" width=\"450\" height=\"450\" \/><\/p>\n<h3 style=\"text-align: center;\"><a href=\"https:\/\/fabfitfun.com\/product\/beach-riot-beach-club-towel\"><b>Beach Riot Beach Club Towel in Pink Orange Stripe or Pink Blue Stripe<\/b><\/a><\/h3>\n<p style=\"text-align: center;\"><span style=\"font-weight: 400;\">We absolutely love this bold brand designed by Nicole Hanriot. Drawing inspo from the 80s and 90s, Nicole uses color and print to design eye-catching everyday basics, like our fave beach towel.\u00a0<\/span><\/p>\n<hr \/>\n<p><img loading=\"lazy\" itemprop=\"image\" class=\"wp-image-177762 size-full aligncenter\" src=\"https:\/\/static.fabfitfun.com\/magazine\/wp-content\/uploads\/2023\/04\/11190622\/sunnylife%C2%AE-underwater-camera-SUN-LI-044-su23-1-800-e1681344324525.png\" alt=\"\" width=\"450\" height=\"450\" \/><\/p>\n<h3 style=\"text-align: center;\"><a href=\"https:\/\/fabfitfun.com\/product\/sunnylife-underwater-camera\"><b>Sunnylife<sup>\u00ae<\/sup> Underwater Camera<\/b><\/a><\/h3>\n<p style=\"text-align: center;\"><b>Sunnylife<sup>\u00ae<\/sup><\/b><span style=\"font-weight: 400;\">, the world\u2019s leading summer lifestyle brand, makes it easy to nail those effortless, Aussie beach vibes. Preserve your memories forever with this <\/span><b><i>Underwater Camera<\/i><\/b><span style=\"font-weight: 400;\">. Whether at the pool or the beach, you won\u2019t want to miss the splish-splashy shots!<\/span><\/p>\n<hr \/>\n<p><img loading=\"lazy\" itemprop=\"image\" class=\"wp-image-177738 size-full aligncenter\" src=\"https:\/\/static.fabfitfun.com\/magazine\/wp-content\/uploads\/2023\/04\/11185912\/isle-of-paradise-self-tanning-body-butter-ISL-BE-004-su23-1-800-e1681265354440.png\" alt=\"\" width=\"450\" height=\"450\" \/><\/p>\n<h3 style=\"text-align: center;\"><a href=\"https:\/\/fabfitfun.com\/product\/isle-of-paradise-self-tanning-body-butter\"><b>Isle of Paradise Self-Tanning Butter<\/b><\/a><\/h3>\n<p style=\"text-align: center;\"><b><i>Isle of Paradise<\/i><\/b><span style=\"font-weight: 400;\"> has been trending on TikTok, and for good reason! Founded by Jules Von Hep, a celebrity tanning expert, the brand\u2019s plant-based, color-correcting products (like our go-to <\/span><b><i>Self-Tanning Butter<\/i><\/b><span style=\"font-weight: 400;\">) actually give you a next-level glow that works for every day. The best part? It blends seamlessly without any streaks, stains, or smells.<\/span><\/p>\n<blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\" data-instgrm-captioned=\"\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/reel\/CqvjNjdJOiG\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\">\n<div style=\"padding: 16px;\">\n<p>&nbsp;<\/p>\n<div style=\"display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display: block; height: 50px; margin: 0 auto 12px; width: 50px;\"><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\"color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;\">View this post on Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\"width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\"background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<p style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\"><a style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;\" href=\"https:\/\/www.instagram.com\/reel\/CqvjNjdJOiG\/?utm_source=ig_embed&amp;utm_campaign=loading\" target=\"_blank\" rel=\"noopener\">A post shared by FabFitFun (@fabfitfun)<\/a><\/p>\n<\/div>\n<\/blockquote>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n<hr \/>\n<p><img loading=\"lazy\" itemprop=\"image\" class=\"wp-image-177721 size-full aligncenter\" src=\"https:\/\/static.fabfitfun.com\/magazine\/wp-content\/uploads\/2023\/04\/11185610\/bala-bangles-bala-bangles-1-2-lb-weights-2-month-free-online-courses-BAL-FI-019-su23-1-800-e1681406844887.png\" alt=\"\" width=\"450\" height=\"450\" \/><\/p>\n<h3 style=\"text-align: center;\"><a href=\"https:\/\/fabfitfun.com\/product\/bala-bangles-1-2-lb-weights--2-month-free-online-courses\"><b>Bala Bangles 1\/2 lb. Weights + 2 Month Free Online Courses<\/b><\/a><\/h3>\n<p style=\"text-align: center;\"><span style=\"font-weight: 400;\">A style statement since debuting (and making a deal with Mark Cuban!) on Shark Tank in early 2020, <em><strong>Bala<\/strong><\/em> is known for making it easy to tone up \u2014 without a trip to the gym. While this ultra-chic lifestyle brand makes dumbbells, sliders, and a power ring, it\u2019s these weights we reach for again and again. The best part? This choice comes with 2 months free of <\/span><span style=\"font-weight: 400;\">Balacize, Bala\u2019s online fitness platform*!\u00a0<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-weight: 400;\">*<\/span><span style=\"font-weight: 400;\">Credit card required for sign up. After 2 months, you will be charged $19.99\/month for your membership unless you cancel.<\/span><\/p>\n<hr \/>\n<p><img loading=\"lazy\" itemprop=\"image\" class=\"wp-image-177763 size-full aligncenter\" src=\"https:\/\/static.fabfitfun.com\/magazine\/wp-content\/uploads\/2023\/04\/11190630\/swig-stemless-wine-cup-12oz-shimmer-rose-gold-su23-1-800-e1681407179238.png\" alt=\"\" width=\"450\" height=\"450\" \/><\/p>\n<h3 style=\"text-align: center;\"><b><\/b><a href=\"https:\/\/fabfitfun.com\/product\/swig-life-stemless-wine-cup\"><b>Swig Life Stemless Wine Cup in <\/b><b>Shimmer Rose Gold <\/b><b>(12 oz)\u00a0<\/b><\/a><\/h3>\n<p style=\"text-align: center;\"><span style=\"font-weight: 400;\">Drinkware that\u2019s cute and insulated? If you guessed we\u2019re talking about Swig Life, you\u2019re right. When CEO Tracee Mathes couldn\u2019t find premium drinkware in cool colors (hello, rose gold!) and a range of shapes and sizes, she decided to make it herself. Her innovative designs were so successful that the brand has expanded to coolers and bags, reusable printed straws, and more.<\/span><\/p>\n<hr \/>\n<p><img loading=\"lazy\" itemprop=\"image\" class=\"wp-image-177766 size-full aligncenter\" src=\"https:\/\/static.fabfitfun.com\/magazine\/wp-content\/uploads\/2023\/04\/11190652\/volition-strawberry-c-brightening-serum-su23-1-800-e1681341307783.png\" alt=\"\" width=\"450\" height=\"450\" \/><\/p>\n<h3 style=\"text-align: center;\"><a href=\"https:\/\/fabfitfun.com\/product\/volition-volition-strawberry-c-brightening-serum\"><b>Volition Beauty Strawberry-C\u2122 Brightening Serum<\/b><\/a><\/h3>\n<p style=\"text-align: center;\"><span style=\"font-weight: 400;\">We adore a brand that listens to its customers, and Volition Beauty has built an incredible community by testing out ideas before launching its in-demand products. On our list of must-haves this summer? The Strawberry-C Brightening Serum, which proves that dreams do come true.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>Need these items in your life but not part of the FFF Fam yet? Join now for 20% off your first box with the code <a href=\"https:\/\/fabfitfun.com\/get-the-box?utm_source=digital_mag&amp;utm_medium=editorial&amp;utm_campaign=SU23&amp;utm_content=GetTheBox\"><span class=\"s1\">GOODIESGALORE<\/span><\/a>!<\/p>\n<p>xx, The FabFitFun Team<\/p>\n","protected":false},"excerpt":"Love new products and buzzy brands? You\u2019re in good company, because we do too! From ...","author":7535368,"featured_media":177919,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[201,393],"tags":[970,976,967,992,984,978,987,993],"thumbnail_url":"https:\/\/static.fabfitfun.com\/magazine\/wp-content\/uploads\/2023\/04\/16195207\/poolside_still_life_SU23_Lifestyle_08-1.jpg","thumbnail_url_middle_card":"https:\/\/static.fabfitfun.com\/magazine\/wp-content\/uploads\/2023\/04\/16195207\/poolside_still_life_SU23_Lifestyle_08-1-386x200.jpg","formated_date":"April 25, 2023","category_name":"Members Only","category_icon":"https:\/\/static.fabfitfun.com\/magazine\/wp-content\/uploads\/2021\/03\/11113301\/iSiu0EDM.png","author_name":"Krista Gray","trending":true,"sponsored":false,"random_color":"#465ea3","_links":{"self":[{"href":"https:\/\/fabfitfun.com\/magazine\/wp-json\/wp\/v2\/posts\/177834"}],"collection":[{"href":"https:\/\/fabfitfun.com\/magazine\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/fabfitfun.com\/magazine\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/fabfitfun.com\/magazine\/wp-json\/wp\/v2\/users\/7535368"}],"replies":[{"embeddable":true,"href":"https:\/\/fabfitfun.com\/magazine\/wp-json\/wp\/v2\/comments?post=177834"}],"version-history":[{"count":0,"href":"https:\/\/fabfitfun.com\/magazine\/wp-json\/wp\/v2\/posts\/177834\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/fabfitfun.com\/magazine\/wp-json\/wp\/v2\/media\/177919"}],"wp:attachment":[{"href":"https:\/\/fabfitfun.com\/magazine\/wp-json\/wp\/v2\/media?parent=177834"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/fabfitfun.com\/magazine\/wp-json\/wp\/v2\/categories?post=177834"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/fabfitfun.com\/magazine\/wp-json\/wp\/v2\/tags?post=177834"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}