{"id":163095,"date":"2020-11-12T02:00:22","date_gmt":"2020-11-12T10:00:22","guid":{"rendered":"https:\/\/fabfitfun.com\/magazine\/?p=163095"},"modified":"2020-11-12T10:17:50","modified_gmt":"2020-11-12T18:17:50","slug":"how-we-curated-the-winter-box","status":"publish","type":"post","link":"https:\/\/fabfitfun.com\/magazine\/how-we-curated-the-winter-box\/","title":{"rendered":"5 Steps We Took to Curate the Winter Box"},"content":{"rendered":"<p>Every time you receive a FabFitFun Box, we want you to not only love every product that\u2019s in it but also have fun discovering new brands and get excited over recognized favorites &#8212; and that goes for the Winter Box too.<\/p>\n<p><span style=\"font-weight: 400;\">Whether you\u2019re cozied up by the fire or getting glam for an at-home New Year\u2019s soiree, this box is filled with the best products to prepare you for any occasion. Here&#8217;s a quick<\/span>\u00a0glimpse at the multi-step process of how we curated the Winter Box.<\/p>\n<h3><strong>1. Ask the questions<\/strong><\/h3>\n<figure id=\"attachment_163171\" aria-describedby=\"caption-attachment-163171\" style=\"width: 400px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" itemprop=\"image\" class=\"wp-image-163171\" src=\"https:\/\/fabfitfun.com\/magazine\/wp-content\/uploads\/2020\/11\/mw2V3SYg.jpeg\" alt=\"\" width=\"400\" height=\"538\" srcset=\"https:\/\/static.fabfitfun.com\/magazine\/wp-content\/uploads\/2020\/11\/09161356\/mw2V3SYg.jpeg 1523w, https:\/\/static.fabfitfun.com\/magazine\/wp-content\/uploads\/2020\/11\/09161356\/mw2V3SYg-165x222.jpeg 165w, https:\/\/static.fabfitfun.com\/magazine\/wp-content\/uploads\/2020\/11\/09161356\/mw2V3SYg-171x230.jpeg 171w, https:\/\/static.fabfitfun.com\/magazine\/wp-content\/uploads\/2020\/11\/09161356\/mw2V3SYg-768x1033.jpeg 768w, https:\/\/static.fabfitfun.com\/magazine\/wp-content\/uploads\/2020\/11\/09161356\/mw2V3SYg-454x610.jpeg 454w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><figcaption id=\"caption-attachment-163171\" class=\"wp-caption-text\">Summer &amp; Rose Cozy Robe<\/figcaption><\/figure>\n<p><strong><em>Is it in season?<br \/>\n<\/em><\/strong>We might be spending more time at home, but we still wanted the box to evoke our favorite parts about winter \u2014 the glitz, the glam, and all the cozy vibes. Pour up your favorite drink in the <a href=\"https:\/\/www.bomshbee.com\/product\/sloane-champagne-flutes-x-4\/\" target=\"_blank\" rel=\"noopener\">BOMSHBEE\u00ae Sloane Champagne Flutes<\/a>, do a natural smoky eye with the <a href=\"https:\/\/www.laurageller.com\/products\/cinnamon-spice-eye-shadow-palette\" target=\"_blank\" rel=\"noopener\">Laura Geller\u00ae Cinnamon + Spice Eyeshadow Palette<\/a>, or chill in the <a href=\"https:\/\/www.summerandrose.com\/products\/cozy-robe\" target=\"_blank\" rel=\"noopener\">Summer &amp; Rose Cozy Robe<\/a>. Whatever the winter activity, we\u2019ve got you covered.<\/p>\n<figure id=\"attachment_163170\" aria-describedby=\"caption-attachment-163170\" style=\"width: 400px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" itemprop=\"image\" class=\"wp-image-163170\" src=\"https:\/\/fabfitfun.com\/magazine\/wp-content\/uploads\/2020\/11\/ux67y0es.jpeg\" alt=\"\" width=\"400\" height=\"400\" srcset=\"https:\/\/static.fabfitfun.com\/magazine\/wp-content\/uploads\/2020\/11\/09161332\/ux67y0es.jpeg 1714w, https:\/\/static.fabfitfun.com\/magazine\/wp-content\/uploads\/2020\/11\/09161332\/ux67y0es-222x222.jpeg 222w, https:\/\/static.fabfitfun.com\/magazine\/wp-content\/uploads\/2020\/11\/09161332\/ux67y0es-230x230.jpeg 230w, https:\/\/static.fabfitfun.com\/magazine\/wp-content\/uploads\/2020\/11\/09161332\/ux67y0es-768x768.jpeg 768w, https:\/\/static.fabfitfun.com\/magazine\/wp-content\/uploads\/2020\/11\/09161332\/ux67y0es-610x610.jpeg 610w, https:\/\/static.fabfitfun.com\/magazine\/wp-content\/uploads\/2020\/11\/09161332\/ux67y0es-100x100.jpeg 100w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><figcaption id=\"caption-attachment-163170\" class=\"wp-caption-text\">B-low The Belt Croc Card Case<\/figcaption><\/figure>\n<p><strong><em>Does it hit the latest trends?<br \/>\n<\/em><\/strong>Velvet textures, rich reds, clean beauty \u2014 oh my! We wanted to put you guys at the forefront of the hottest trends with the <a href=\"https:\/\/b-lowthebelt.com\/collections\/small-accessories\/products\/croc-card-case?variant=33436469297240\" target=\"_blank\" rel=\"noopener\">B-low The Belt Croc Card Case<\/a>, <a href=\"https:\/\/www.lelesadoughi.com\/products\/maroon-velvet-knotted-headband\" target=\"_blank\" rel=\"noopener\">Lele Sadoughi Maroon Velvet Headband<\/a>, <a href=\"https:\/\/verabradley.com\/products\/compact-organizer-27210u23\" target=\"_blank\" rel=\"noopener\">Vera Bradley Compact Organizer<\/a>, and more.<\/p>\n<figure id=\"attachment_163173\" aria-describedby=\"caption-attachment-163173\" style=\"width: 400px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" itemprop=\"image\" class=\"wp-image-163173\" src=\"https:\/\/fabfitfun.com\/magazine\/wp-content\/uploads\/2020\/11\/3iq5-Ldw.jpeg\" alt=\"\" width=\"400\" height=\"533\" srcset=\"https:\/\/static.fabfitfun.com\/magazine\/wp-content\/uploads\/2020\/11\/09161556\/3iq5-Ldw.jpeg 1536w, https:\/\/static.fabfitfun.com\/magazine\/wp-content\/uploads\/2020\/11\/09161556\/3iq5-Ldw-167x222.jpeg 167w, https:\/\/static.fabfitfun.com\/magazine\/wp-content\/uploads\/2020\/11\/09161556\/3iq5-Ldw-173x230.jpeg 173w, https:\/\/static.fabfitfun.com\/magazine\/wp-content\/uploads\/2020\/11\/09161556\/3iq5-Ldw-768x1024.jpeg 768w, https:\/\/static.fabfitfun.com\/magazine\/wp-content\/uploads\/2020\/11\/09161556\/3iq5-Ldw-458x610.jpeg 458w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><figcaption id=\"caption-attachment-163173\" class=\"wp-caption-text\">Flight Mode Skincare High-Altitude Hydration Mask<\/figcaption><\/figure>\n<h3><strong>2. Find the Brands<\/strong><\/h3>\n<p>From <a href=\"https:\/\/www.katespade.com\/\" target=\"_blank\" rel=\"noopener\">kate spade new york<\/a> to <a href=\"https:\/\/www.drbrandtskincare.com\/\" target=\"_blank\" rel=\"noopener\">dr. brandt skincare\u00ae<\/a>, we take pride in bringing you top brands you know and love. We also help you discover up-and-coming brands like <a href=\"https:\/\/iliabeauty.com\/\" target=\"_blank\" rel=\"noopener\">ILIA Beauty<\/a> (a clean beauty favorite!) and <a href=\"http:\/\/flightmode.com\/\" target=\"_blank\" rel=\"noopener\">Flight Mode Skincare<\/a>.<\/p>\n<figure id=\"attachment_163174\" aria-describedby=\"caption-attachment-163174\" style=\"width: 400px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" itemprop=\"image\" class=\"wp-image-163174\" src=\"https:\/\/fabfitfun.com\/magazine\/wp-content\/uploads\/2020\/11\/GbOE-fA.jpeg\" alt=\"\" width=\"400\" height=\"400\" srcset=\"https:\/\/static.fabfitfun.com\/magazine\/wp-content\/uploads\/2020\/11\/09161722\/GbOE-fA.jpeg 3441w, https:\/\/static.fabfitfun.com\/magazine\/wp-content\/uploads\/2020\/11\/09161722\/GbOE-fA-222x222.jpeg 222w, https:\/\/static.fabfitfun.com\/magazine\/wp-content\/uploads\/2020\/11\/09161722\/GbOE-fA-230x230.jpeg 230w, https:\/\/static.fabfitfun.com\/magazine\/wp-content\/uploads\/2020\/11\/09161722\/GbOE-fA-768x768.jpeg 768w, https:\/\/static.fabfitfun.com\/magazine\/wp-content\/uploads\/2020\/11\/09161722\/GbOE-fA-610x610.jpeg 610w, https:\/\/static.fabfitfun.com\/magazine\/wp-content\/uploads\/2020\/11\/09161722\/GbOE-fA-100x100.jpeg 100w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><figcaption id=\"caption-attachment-163174\" class=\"wp-caption-text\">kate spade new york Workout Socks<\/figcaption><\/figure>\n<h3><strong>3. Test, test, test<\/strong><\/h3>\n<p>Whether it\u2019s how durable the straps on a bag are or the efficacy of a makeup item, we put all products through our own rigorous quality control test. If it didn\u2019t pass the test, we didn\u2019t put it in the box. That\u2019s that.<\/p>\n<h3><strong>4. Discuss and deliberate<\/strong><\/h3>\n<p>Once we narrowed everything down, we created several iterations of the box. Every FabFitFun department you can think of got into heated (but fun) discussions about what customers would like better.<\/p>\n<h3><img loading=\"lazy\" itemprop=\"image\" class=\"aligncenter wp-image-163175\" src=\"https:\/\/fabfitfun.com\/magazine\/wp-content\/uploads\/2020\/11\/JTcw5pbA.jpeg\" alt=\"\" width=\"400\" height=\"533\" srcset=\"https:\/\/static.fabfitfun.com\/magazine\/wp-content\/uploads\/2020\/11\/09161805\/JTcw5pbA.jpeg 1536w, https:\/\/static.fabfitfun.com\/magazine\/wp-content\/uploads\/2020\/11\/09161805\/JTcw5pbA-167x222.jpeg 167w, https:\/\/static.fabfitfun.com\/magazine\/wp-content\/uploads\/2020\/11\/09161805\/JTcw5pbA-173x230.jpeg 173w, https:\/\/static.fabfitfun.com\/magazine\/wp-content\/uploads\/2020\/11\/09161805\/JTcw5pbA-768x1024.jpeg 768w, https:\/\/static.fabfitfun.com\/magazine\/wp-content\/uploads\/2020\/11\/09161805\/JTcw5pbA-458x610.jpeg 458w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/h3>\n<h3><strong>5. The box is born<\/strong><\/h3>\n<p>After months of deliberating, testing, and more deliberating, the box was finally curated and now it\u2019s in your hands. See how much love goes into our ginormous box?<\/p>\n<p>xx, The FabFitFun Team<\/p>\n<p>Psst! Have you signed up for FabFitFun yet? Don\u2019t miss out on $200+ in amazing beauty, fitness, fashion, and lifestyle products, access to exclusive fitness and cooking content on\u00a0<a href=\"http:\/\/fabfitfun.tv\/\" target=\"_blank\" rel=\"noopener\">FabFitFunTV<\/a>, members-only sales, and more. Use code\u00a0<a href=\"https:\/\/fabfitfun.com\/get-the-box\/?step=getbox&amp;coupon_code=shimmer\" target=\"_blank\" rel=\"noopener\">SHIMMER<\/a>\u00a0at checkout for 20% off your first box.<\/p>\n<p>To get the most out of your box products,\u00a0<a href=\"http:\/\/fabfitfun.com\/insider\" target=\"_blank\" rel=\"noopener\">make sure to check out the Insider page<\/a>.<\/p>\n","protected":false},"excerpt":"Every time you receive a FabFitFun Box, we want you to not only love every ...","author":7532304,"featured_media":163168,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[201],"tags":[668],"thumbnail_url":"https:\/\/static.fabfitfun.com\/magazine\/wp-content\/uploads\/2020\/11\/09160741\/winter-box.jpg","thumbnail_url_middle_card":"https:\/\/static.fabfitfun.com\/magazine\/wp-content\/uploads\/2020\/11\/09160741\/winter-box-386x200.jpg","formated_date":"November 12, 2020","category_name":"Members Only","category_icon":"https:\/\/static.fabfitfun.com\/magazine\/wp-content\/uploads\/2021\/03\/11113301\/iSiu0EDM.png","author_name":"The FabFitFun Team","trending":false,"sponsored":false,"random_color":"#acc8f9","_links":{"self":[{"href":"https:\/\/fabfitfun.com\/magazine\/wp-json\/wp\/v2\/posts\/163095"}],"collection":[{"href":"https:\/\/fabfitfun.com\/magazine\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/fabfitfun.com\/magazine\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/fabfitfun.com\/magazine\/wp-json\/wp\/v2\/users\/7532304"}],"replies":[{"embeddable":true,"href":"https:\/\/fabfitfun.com\/magazine\/wp-json\/wp\/v2\/comments?post=163095"}],"version-history":[{"count":0,"href":"https:\/\/fabfitfun.com\/magazine\/wp-json\/wp\/v2\/posts\/163095\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/fabfitfun.com\/magazine\/wp-json\/wp\/v2\/media\/163168"}],"wp:attachment":[{"href":"https:\/\/fabfitfun.com\/magazine\/wp-json\/wp\/v2\/media?parent=163095"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/fabfitfun.com\/magazine\/wp-json\/wp\/v2\/categories?post=163095"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/fabfitfun.com\/magazine\/wp-json\/wp\/v2\/tags?post=163095"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}